Company news BROCARD opened the first Niche Bar in Odessa
18.05.18 28000
May 15, 2018, a network of perfume and cosmetics stores BROCARD opened in the shopping center “Europe” in Odessa, the first BROCARD Niche Bar is a concept boutique of niche perfumery.
Portfolio of niche brands Niche Odessa BROCARD Bar includes Amouroud, Atelier Cologne Atelier Flou Paris, Escentric Molecules, Esteban, Etat Libre d’orange, Franck Boclet, Gritti, Herve Gambs, Histoires De Parfums, Hugh Parsons, Laboratorio Olfattivo, L’artisan Parfumeur, LM Parfums, Maison Margiela, Montale, Penhaligon’s, Tiziana Terenzi, Tom Ford, Zarkoperfume and others.
Format BROCARD Niche Bar provides a special atmosphere and perfume experts immerse clients into the world of fragrances “not for everyone”, carried out individual consultations and presentations, tell stories of brands and their creators, ingredients and compositions.
“Perfume is not just a fragrant liquid in a beautiful bottle. This character, mood, emotions and dreams of the person who wears it. Niche perfumery is haute couture, high fashion in the world of fragrances. Her lovers are so brave, not afraid to be different and Express their inner world through the fragrant non-trivial images. And can afford it, – said Larisa Golovanova, head of niche areas of network BROCARD”.
Design BROCARD Niche Bar combines the austere simplicity of style loft, lightness and Scandinavian minimalism, luxury premium boutique. The process of selecting the scent is held in the format of the tasting is at the bar of glass and concrete, which seemed to hover in the air.
The first BROCARD Niche Bar opened in Kiev business center “Leonardo” in November of 2017. Until the end of 2018 BROCARD plans to open a niche boutiques in the largest cities of Ukraine.
About the company:
“Brocard-Ukraine” manages the shops of perfumery and cosmetics under the trade marks BROCARD, develops brands M. A. C and Kiehl’s in Ukraine. To date, 25 cities operate 97 stores with a total area of about 31 thousand square meters and the online store Letu.ua. The results of 2017, the total network turnover amounted to 3.5 billion UAH. the network is visited by 1 million 300 thousand of regular customers, number of employees – more than 1,500 people. “Brocard-Ukraine” is included in the 500 largest companies in Ukraine (delo.ua, 2016). BROCARD is the best network of perfume and cosmetics stores (the award “consumer Choice” 2014-2017).
www.brocard.ua